RANK # 1 – NERAM
Neram tops the BOV rankings this week with an excellent opening at the metros, and a solid performance at the rural single screens. A HIT is definitely on the cards as no major releases are coming up this Friday. The bilingual is being distributed by LJ Films in Kerala.
Gross : 1.25 Crores (3 Days)Verdict : VERY GOOD OPENING
RANK # 2 – MUMBAI POLICE
Mumbai Police had a steady second weekend adding on to the first week gross of 3.50 Crores. The film, produced and marketed at a cost of 5.75 Crores, has already broken even and is moving towards a HIT.
Gross : 4.76 Crores (10 Days)Verdict : HIT
RANK # 3 – BHARYA ATHRA PORA
Bharya Athra Pora raked in the moolah with decent family support. The low cost factor drives the movie to an average earner category. Not much can be expected from here on as the spotlight has been grabbed by Neram. BAP had just one week to cash in, and may just manage to recover the cost.
Gross : 2.05 Crores (10 Days)
Verdict : AVERAGE
Verdict : AVERAGE
RANK # 4 – HOTEL CALIFORNIA
Hotel California had the hype and the potential to do better business at the Mollywood boxoffice, if it had not got sandwiched between a couple of excellent releases, and possessed better content to show off. Tight competition plays this movie in, despite carrying a ‘watchable’ opinion. A solo release could have made the difference.
Gross : 1.93 Crores (10 Days)Verdict : BELOW AVERAGE
RANK # 5 – MUSAFIR
BOV needs time to understand why this movie got released now. The content is reported to be above average, but the release strategy and timing could not have been much worse.
Gross : 0.12 Crores (3 Days)Verdict : POOR OPENING
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