Sringaravelan Opening Week Gross - 5.64 Crores (6 Days) - Second Highest of 2013

Sringaravelan grosses 5.64 Crores in the 6-day opening week, thus making it the second biggest opener of the year behind Kammath & Kammath. The film, which released on Saturday, had an above average opening, considering Dileep's previous flicks, but picked up tremendously from Monday morning, with the families thronging the theaters.

The metros are showing a tremendous trend, and are looking good for a long run despite the mixed word of mouth. Sringaravelan's best business has come from Calicut, Trichur and Kottayam. Ernakulam and Trivandrum occupancies have been excellent, but could have done better with higher capacity theaters in the first week. If the week days can hold up reasonably well, Sringaravelan is looking a lifetime gross of 12-13 Crores, and shall emerge as a Super Hit.

Sringaravelan emerges the Onam Boxoffice winner within a week of release. The satellite rights have been bagged by Asianet for 4.85 Crores.

Gross : 5.64 Crores (6 Days)
Verdict : Fantastic Opening

Sringaravelan Set For a Huge Opening Week, Cleetus Picks Up - Mollywood Onam Boxoffice

Sringaravelan is all set to score big, with a gross in the range of 5 - 5.25 Crores in its 6-day opening week from 85+ centers in Kerala. The trend has been upwards, since Monday morning, when the Onam releases were expected to gain momentum, as has been the case in recent years. The opening day, though was much lower than Sound Thoma, at about 75 lakhs approx., but with the upward trend and the vacation on the run, Sringaravelan is expected to finish its first 3 days above Sound Thoma and Romans. A 5.25-Crore opening week would be the second highest of the year behind Kammath & Kammath.

 

Daivathinte Swantham Cleetus had a rather average opening on Thursday, but has grown about 30% over the weekend, and further 20% on Monday. The extended opening weekend ended on a high, and the upward trend on Monday hints at an 8-day first week gross of 3.50 - 3.70 Crores, which would be higher than what Thappana grossed last year, or Immanuel managed earlier this year for Vishu.

 

North 24 Katham had a below average opening with rave reviews. The BO performance of the movie depends on how it can pick up after the initial 2 weeks, when the leaders start dropping pace.

 

BOXOFFICE VERDICTS

Onam Biggies set to invade the Mollywood Boxoffice - Daivathinte Swantham Cleetus vs Sringaravelan

Its once again Mammooty vs Dileep at the Mollywod boxoffice for this Onam.

 

Megastar Mammootty's Daivanthinte Swantham Cleetus opened to average attendance across 72 theaters, garnering above average reviews. Heavy rains did affect the opening to an extent, and the collections picked up by Friday evening. The extended 4-day opening weekend seems to end in the range of 1.90 - 2.00 Crores, provided the positive opinion among the families do get materialized into collections.

 

Dileep's Sringaravelan opened today (Saturday) to above average attendance, with collections improving over the day. The word of mouth is average, but reported to be better than Mr Marumakan and Sound Thoma. And with the advent of vacations, the 6-day opening week looks at a minimum of 4-4.25 Crores.

 

D-Company fell flat on the opening day, with a luke-warm response. The future does not look too great for the venture now, as both Cleetus and Sringaravelan have earned 'watchable' opinions. It would be an achievement for D Company to gross 2 Crores in its opening week.

 

North 24 Katham and Ezhamathey Varavu are the dark horses for this Onam, whose BO performance solely depends on the word of mouth. Fahad badly needs a hit, as his frequent releases after Amen, has not brought any BO success to him. Ezhamathey Varavu marks the comeback of Hariharan-MT combo after the ATBB Pazhassiraja. EV does not have the star studded cast or the high production cost tag, therefore the opening may not be substantial, but definitely has the potential to grow if the audience appreciation falls in place.

BOXOFFICE VERDICTS

Boxoffice Review - 2013 Week 36 - The Wait for the Onam Biggies, Kunjananthan Drops

 

RANK # 1 – KUNJANANTHANTE KADA   

Kunjananthante Kada remains the numero uno in BOV review for Week 36, despite suffering severe drop in collections. The movie is much appreciated and has earned rave reviews from the critics and the paying public alike, but how often have we seen the same not being reflected in the boxoffice performance of the film.! The 10 day gross figure seems to be at around 80% of its lifetime gross. Not much can be expected with the Onam Biggies coming in thick and fast. The venture may break even due to the shoe string budget, and give the makers what they want. But money-wise, Kunjananthan is a non-performer at the BO.

Gross : 1.75 Crores (10 Days)

Verdict : FLOP

 

RANK # 2 – MEMORIES

Memories becomes one of the more successful movies of the year, and if BO performance is taken as the sole crtieria, it can be labelled Prithviraj’s biggest hit since Indian Ruppee, and his highest grossing solo film. Kudos to Jeethu Joseph for marking his name in the list of genuine hit makers in Mollywood.

Gross : 7.56 Crores (31 Days)
Verdict : HIT

 

 

 

RANK # 3 – KALIMANNU

Kalimannu struggles big time to maintain any sort of momentum going into the Onam weekend. The film screened in 25 theaters in its third week and shall be almost wiped out next week. The wide release and pre-release controversy helped Kalimannu reach a half-decent gross, else the boxoffice reception was much below average.

Gross : 2.14 Crores (17 Days)
Verdict : BELOW AVERAGE

 

 

 

RANK # 4 – PULLIPULIKALUM AATINKUTTIYUM

PPAK continued to slide in week 4, and had to surrender its Ramzan leader position to a surging Memories. Nevertheless, the film shall find its place in amongst the list of notable BO performers at the year end analysis, but never reached the initial expectations, falling short atleast a couple of crores.

Gross : 7.36 Crores (31 Days)

Verdict : HIT

 

Arikil Oral and Artist proved to be washouts, and the newcomer of the previous week Blackberry never managed to find its ground, thus proving to be a Disaster.

BOXOFFICE VERDICTS

 

Boxoffice Review - 2013 Week 35 - Kunjananthante Kada Opens Average, Memories Still Strong

RANK # 1 – KUNJANANTHANTE KADA   

Kunjananthante Kada took an unexpectedly decent opening considering its genre, and the lack of pre release hype around it. Friday morning was pretty average, but the film picked up well over the weekend to put on a good first weekend figure. The first week looks at around 1.75 – 2 Crores, but the fast approaching Onam releases shall ensure that Kunjananthan ends its run in major centers in 3 weeks.
Gross : 0.83 Crores (3 Days)
Verdict : AVERAGE OPENING

RANK # 2 – MEMORIES

Memories continues to score well at the metros and is a clear HIT, with it expected to retain atleast 45 centers in its fifth week. The trend looks good for a lifetime gross of 7.75 – 8 Crores, and shall see the Onam season through in atleast 10 centers.

Gross : 6.74 Crores (24 Days)
Verdict : HIT

 

 

RANK # 3 – KALIMANNU

Kalimannu has lost its initial fizz and saw considerable removals at the second weekend. The word of mouth has been good among family audience, which gives it a glimmer of hope. Kalimannu is definite to make table profits for the producers, but is expected to settle as a below average grosser.

Gross : 1.89 Crores (10 Days)
Verdict : BELOW AVERAGE

 

RANK # 4 – PULLIPULIKALUM AATINKUTTIYUM

PPAK had an average 3^rd week, but continues to be the overall leader among the Ramzan releases. The long run of the movie expected to be hampered by Onam releases, which shall in effect take over the Mollywood boxoffice from September 5^th onwards. PPAK presents Lal Jose with his fourth consecutive hit after Diamond Necklace, Aayalum Njanum Thammil and Immanuel.

Gross : 7.11 Crores (24 Days)
Verdict : HIT

RANK # 5 – ARIKIL ORAL

A damp opening for Arikil Oral means not much of a hope at the boxoffice. Removals are around the corner.

Gross : 0.24 Crores approx. (3 Days)
Verdict : DISASTER